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Rosebery also changed the face of British election campaigning,
by applying the techniques of "electioneering" he
had seen in America- with its mass meetings, parades and general
excitement- to the Midlothian campaign of 1880, which saw
Gladstone returned as Prime Minister.
Rosebery's own time as Prime Minister in 1894-1895 was an
unhappy one; he led a party in the process of splitting asunder;
he found he could not run Parliamentary business effectively
from the House of Lords; personally, he had not recovered
(and indeed never would recover) from the blow of his wife's
untimely death in 1890. He left office and active politics
in the same year, but would continue to influence affairs
by his remarkable powers of oratory and his incisive skills
as a writer.
Winston Churchill described Rosebery as the natural leader
who never completely accepted the invitation to lead; his
interest in statecraft was frustrated by his dislike for the
everyday business of politics. And yet several of his most
closely-held beliefs are now political reality: the British
Commonwealth of Nations (a phrase he invented); the end of
the hereditary principle in the House of Lords; and a separate
administration for Scotland. Moreover, his contribution to
scholarship, in biographies of Napoleon, William Pitt, Chatham
and Lord Randolph Churchill, amid hundreds of other articles
and speeches, would have earned him a place in the country's
history even had he never held office.
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